Discovering Bad Reviews Can Drive a Consumer to the Competitor – ICMediaDirect

Discovering Bad Reviews Can Drive a Consumer to the Competitor - ICMediaDirect
Discovering Bad Reviews Can Drive a Consumer to the Competitor – ICMediaDirect

Brand reputation management should be a substantial part of the firm’s marketing strategy due to the huge impact negative reviews have on prior marketing efforts. When would-be consumers go online to ascertain more about an organization or item, coming across bad reviews very often pushes them to a competitor. When no such details are available from authentic consumers, consumers tend to avoid risks and leave their purchases incomplete. “Bad feedback shouldn’t be ignored, as it can allow brands to discover more about their limitations and increase the quality of their everyday operations,” claims a spokesperson for ICMediaDirect.

Read more:
http://www.marketwatch.com/story/ic-media-direct—-reputation-management—-icmediadirect-named-leaders-of-online-reputation-2016-08-03 

ICMediaDirect Discusses Innovative Marketing Technologies

Managing information appearing around the web is a key pillar of online reputation management. The reputation management professionals at ICMediaDirect suggest claiming all online listings connected to the brand on various platforms, including local directories, Google Places, and any other sites that display business listings. Although companies have little control over the things people say on social media platforms, they can at least influence the conversation by incorporating proactive brand messaging. ICMediaDirect’s team advocates the utilizing the latest marketing technologies, such as storytelling techniques and videos, to create a coherent narrative. Innovative photography, alongside strong storytelling raises engagement and helps businesses to build trust and the right image.

Read more: http://finance.yahoo.com/news/ic-media-direct-reputation-management-093000586.html

ICMediaDirect Notes Recent Study On Importance Of Online Reviews

ICMediaDirect Notes Recent Study On Importance Of Online Reviews
ICMediaDirect Notes Recent Study On Importance Of Online Reviews

While the statistics are applicable to all companies, they hone in on local businesses. A significant 92% of respondents state they would only use a company if it had, at least, a four-star rating on review sites. The stats are broken down further, with reliability (27%), expertise (21%), and professionalism (18%) being deemed the most vital characteristics for a local firm to be associated with. After analyzing this data and more, ICMediaDirect confirms that building up a solid reputation online is just as important for a company as focusing on its offline standing in the local community.

Read more: http://markets.ask.com/ask/news/read?GUID=32280959

ICMediaDirect Receives The New York Excellence Award Once Again

ICMediaDirect Receives The New York Excellence Award Once Again
ICMediaDirect Receives The New York Excellence Award Once Again

ICMediaDirect, the Reputation Management and PR agency based in New York City and Washington DC, offers individuals and companies, highly specialized services in the sphere of online reputation. For over twenty years, the group of reputation advisors has been offering brand repair services and growing the online status of prominent individuals and Fortune 500 companies. This year once again, ICMediaDirect has received the New York Excellence Award from the Small Business Institute for Excellence in Commerce (SBIEC) after winning this award three years in a row as a consequence of showcasing robust business ethics and corporate values. See your Online Reputation Report now, by clicking http://www.icmediadirect.com

Read more: http://markets.ask.com/ask/news/read/32604428 

IC Media Direct’s Calculated Efforts Control Online Reputation

IC Media Direct’s Calculated Efforts Control Online Reputation
IC Media Direct’s Calculated Efforts Control Online Reputation

Public relations and online reputation management company IC Media Direct is taking the way companies manage brand information to the next level. This award-winning firm recently revealed the key pillars of managing online reputations, as many organizations are struggling to formulate effecient, responsive digital media campaigns. The company’s calculated efforts not only suppress uncomplimentary publicity in search engine results, but they have lit the way for hundreds of companies and individuals who wish to project a positive message online. See your company’s Online Reputation Report now, by visiting http://www.IC Media Direct.com.

Read more: https://www.yahoo.com/news/icmd-reputation-management-experts-IC Media Direct-034018023.html

ICMediaDirect Offers Insight On Benefits Of Positive Reviews

ICMediaDirect Offers Insight On Benefits Of Positive Reviews
ICMediaDirect Offers Insight On Benefits Of Positive Reviews

Brand reputation management should remain an essential part of a business’ marketing strategy because of the significant impact of a negative online reputation, and the direct effect it has on previous marketing efforts. When buyers go online to learn more about a company’s service or product, reading bad reviews almost always drives them to a competitor. When no verified customer reviews are available, consumers often elect not to take any risk and do not finish transactions for potential sales. “Negative feedback shouldn’t be taken lightly, as it can help brands identify their weak points and improve the quality of their daily business operations,” says a spokesperson for ICMediaDirect.

Read more: http://www.marketwatch.com/story/ic-media-direct—-reputation-management—-icmediadirect-named-leaders-of-online-reputation-2016-08-03

IC Media Direct’s Calculated Efforts Control Online Reputation

IC Media Direct’s Calculated Efforts Control Online Reputation
IC Media Direct’s Calculated Efforts Control Online Reputation

Public relations and online reputation management company IC Media Direct is taking the way companies manage brand information to the next level. This award-winning firm recently revealed the key pillars of managing online reputations, as many organizations are struggling to formulate effecient, responsive digital media campaigns. The company’s calculated efforts not only suppress uncomplimentary publicity in search engine results, but they have lit the way for hundreds of companies and individuals who wish to project a positive message online. See your company’s Online Reputation Report now, by visiting http://www.IC Media Direct.com.

Read more: https://www.yahoo.com/news/icmd-reputation-management-experts-IC Media Direct-034018023.html

ICMediaDirect Notes Recent Study On Importance Of Online Reviews

ICMediaDirect Notes Recent Study On Importance Of Online Reviews
ICMediaDirect Notes Recent Study On Importance Of Online Reviews

While the statistics are applicable to all companies, they hone in on local businesses. A significant 92% of respondents state they would only use a company if it had, at least, a four-star rating on review sites. The stats are broken down further, with reliability (27%), expertise (21%), and professionalism (18%) being deemed the most vital characteristics for a local firm to be associated with. After analyzing this data and more, ICMediaDirect confirms that building up a solid reputation online is just as important for a company as focusing on its offline standing in the local community.

Read more: http://markets.ask.com/ask/news/read?GUID=32280959

ICMediaDirect Presents Plans For Upholding Online Reputation

ICMediaDirect Presents Plans For Upholding Online Reputation
ICMediaDirect Presents Plans For Upholding Online Reputation

This year’s edition of Affiliate Summit will feature a collection of keynotes from most influential and thought-provoking public figures in the field of digital platforms and marketing. Speaker Scott Stratten, a social media and relationship marketing expert, President of Un-Marketing and the author of four best-selling business books, is one of “America’s 10 Marketing Gurus”, according to Business Review USA. The final and concluding day of Affiliate Summit East 2016 will see an SEO keynote panel, featuring Bruce Clay (President of Bruce Clay, Inc.), Duane Forrester (VP at Bruce Clay, Inc.), and Stephan Spencer (Co-Author of The Art of SEO).

Read more: http://markets.ask.com/ask/news/read?GUID=32272328

SBIEC Recognizes ICMediaDirect For Third Consecutive Year

SBIEC Recognizes ICMediaDirect For Third Consecutive Year
SBIEC Recognizes ICMediaDirect For Third Consecutive Year

The SBIEC is a professional authority recognizing companies across a wide range of industries that meet its standards of excellence. It celebrates independent enterprise and entrepreneurial growth, offering the possibility for firms of all sizes to be recognized based on performance. Priority is given to those meeting and exceeding expectations for customer service, product quality and ethical standards. ICMediaDirect took home its third consecutive honor due to its ability to maintain these necessary qualities, as it pioneers and enacts Internet campaigns that benefit its hundreds of clients every day. Its staff of professionals are capable of discovering any undesired online content, and structure their personalized campaigns to improve search engine results across Internet web browsers.

Read more: http://www.einnews.com/pr_news/331183017/icmediadirect-reputation-management-ic-media-direct-awarded-new-york-excellence-award-2016