ICMediaDirect the frontrunner in the online reputation management sector joined the Connect conference hosted by Search Engine Watch in Miami. Futurists and thought leaders in the online marketing industry presented at the conference talking in depth about SEO, digital acquisition, brand development, and other such significant subjects. ICMediaDirect met with many keynote presenters over the span of the two-day conference, establishing their public relations proficiency while discussing how to apply new, inventive strategies to their proven marketing formula.
Brand reputation management should remain an essential part of a business’ marketing strategy because of the significant impact of a negative online reputation, and the direct effect it has on previous marketing efforts. When buyers go online to learn more about a company’s service or product, reading bad reviews almost always drives them to a competitor. When no verified customer reviews are available, consumers often elect not to take any risk and do not finish transactions for potential sales. “Negative feedback shouldn’t be taken lightly, as it can help brands identify their weak points and improve the quality of their daily business operations,” says a spokesperson for ICMediaDirect.
ICMediaDirect, the DC-based Reputation Management and PR agency located in the New York City and Washington, constantly provides insight on the importance of online reputation for high profile businesses and individuals. The experienced team of reputation consultants have been providing brand repair expert services and bettering the online status of top individuals and Fortune 500 firms. For the third time in a row ICMediaDirect has received the New York Excellence Award from the Small Business Institute for Excellence in Commerce (SBIEC) as a result of showing strong business ethics and corporate values. Check your Online Reputation Report now, by visiting http://www.icmediadirect.com